Wednesday, 13 February 2013

XB3002 GAMES FUTURES #6: Professional Presentation Techniques - How to Pitch Ideas

So, we had a lecture today! Haven't had one of those in a while! This one was about advice for presentations and pitching game ideas.

  • 'Failing to prepare is preparing to fail"
  • Know your audience - always look at who the target audience is, make it tailored towards them, always do the research
  • Keep supporting material concise - it's only there to support, keep the focus on you
  • Pictures paint a thousand words - keep text short and concise, use keywords, liberal use of images
  • Look Professional, be professional - take care of your appearance
Powerpoint Techniques
  • Match colours
  • Keep design basic and simple so it doesn't distract
  • Always express a Take Home message (i.e. underlying message, always reiterate)
  • Always long sentences - try to use keywords instead
  • Consistently use same font face/ size on all slides -  carefully select font sizes for headers and text
  • Use colours that are easy on the eye (e.g. pastel colours)
  • Pick an easy to read font face
  • Don't copy paste entire slides from different sources
  • Use images to express ideas
Presentation and Pitch Techniques
  • Be Professional
  • Be Passionate
  • Make eye contact and smile
  • Stick to the point -  don't ramble on!
  • Know what you're doing - be realistic
  • Be honest about who you are and what you can do
  • Know your Target Audience and know your Competitors
  • Platform matters - keep a preferred platform in mind
  • When's it shipping? - Give a realistic timescale of when the game will be released
  • Know your Budget - Ask for slightly more than necessary
  • Business is Business
  • Show Proof of Concept
  • Don't panic! - always be prepared and answer questions calmly

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